Microsoft Brands New MacBook Pro ‘Disappointment,’ Touts Boost in Trade-ins for Surface

In Technology


Microsoft today boasted that more customers than ever before had traded in an Apple laptop for one of its own Surface-branded devices.

“Our trade-in program for MacBooks was our best ever,” said Brian Hall, a Microsoft marketing executive, in a post to a company blog Monday. “The combination of excitement for the innovation of Surface coupled with the disappointment of the new MacBook Pro — especially among professionals — is leading more and more people to make the switch to Surface.”
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